Project / 01Social Growth
Social Growth
Transforming market insights into a scalable content engine for an overseas market.
2024–2025
Ariana Wang
Welcome to My Universe
Turning market insights into stories, campaigns and measurable growth.
- Market Insight
- Content Strategy
- Integrated Campaigns
- Data-driven Marketing
Selected impact / Placeholder metrics
5.6M+
Social Reach
10K+
Audience Growth
1.25M+
Top Content Reach
3+
Global Marketing Projects
Expertise / 04
From insight to execution—and back again.
- 01
Market Insight
Finding the signals that reveal audience needs, market context and opportunity.
- 02
Content Strategy
Turning positioning into useful stories, systems and channel-ready editorial direction.
- 03
Integrated Campaigns
Connecting online and offline touchpoints around one clear campaign idea.
- 04
Data-driven Marketing
Using measurement, testing and iteration to improve decisions and outcomes.
Selected Work / 01–04
Four capabilities. One connected practice.
Selected work organized by the systems I build: audience growth, integrated campaigns, B2B relationships and content production.
04 capability stories
- Project / 02Integrated Marketing Campaigns
Integrated Marketing Campaigns
An integrated campaign framework connecting market insight, sales materials, retail activation and customer retention.
2024–2025
- Project / 03B2B Growth
B2B Growth
A practical operating model for distributor development, CRM visibility, customer segmentation and repeat purchase.
2024–2025
- Project / 04Content Production
Content Production
A modular visual production approach spanning posters, catalogs, social creative, product visuals and campaign materials.
2024–2025
About / Approach
I combine market insights, creative storytelling and data-driven optimization to build marketing strategies that connect brands with global audiences.
Contact / Start a conversation
Let's create something that connects.
Open to global marketing, product marketing and content opportunities.